Applied Art

Analyse · Rethink · Transform

Creative strategy for businesses that intend to stand apart.

We analyse your business, rethink how it looks, sells and works, and transform it. Creative thinking, backed by the technology to make it run.

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Method

Why creativity comes first.

Every business starts as an idea. Creative people are trained to observe and to see things as a whole, and that is where good strategy begins.

I. Analyse

Good businesses are built by people who notice things.

We look at how your customers move, what catches their eye, what makes them stay and what makes them leave. Observation first, opinions later.

II. Rethink

Not one part at a time.

We see your business as a whole, from brand and space to products, service and sales. Strategy without creativity is just numbers. Creativity without strategy is just decoration. We bring both.

III. Transform

Everything your business needs, in one place.

We supply the business services you need to grow. Where we don't do something ourselves, we find you the right partner and manage it, so you always deal with one team.

Technology

Creative, and technical.

Good ideas need good systems. We build on the same tools we run our own businesses on, so what we set up for you works on day one and keeps working.

Websites and shops

Fast, secure sites and online shops, built on Shopify and Cloudflare, managed by us.

Automation

Orders, quotes, invoices, stock and email flows that run themselves, so nothing is missed.

AI assistants

Customer service, content and admin handled by AI assistants we set up, train and supervise.

Data

Know what sells, who buys and what to do next, from one simple dashboard.

Email and marketing

Campaigns and customer journeys on Klaviyo and Metricool, planned and run for you.

Support

We stay on. Updates, fixes and advice are part of working with us, not an extra.

Attract · Retain · Thrive

A creative business suite.

A suite of creative services and tools that help you attract new customers, retain the ones you have and thrive. Just ask.

Attract

Be the business people notice and choose.

Retain

Keep the customers you already have close.

Thrive

Grow with a system that runs itself.

Catalogue creator

We create your catalogue for you: your products, beautifully presented, online and as a PDF, ready to send to customers in days, and updated automatically when your products change.

Your website

We can design and build your website, or take over the one you have and keep it working for you.

Products and sourcing

We can help you choose, source and present the right products, from suppliers we already know and trust.

Handle your stuff

Orders, quotes, customers, stock, marketing. We can run the day-to-day for you so you can get on with the business.

Business management

A simple system for running your business, set up and managed for you, with ongoing support and advice.

Available to businesses we work with. We take on only five new businesses each year. Just ask.

About us

It's hard to keep up with the world. Let us help.

Running a business today means keeping up with customers, technology, marketing and everything else, all at once. We are here to help, and to help you grow.

Applied Art is run by Klaudia Byrne and Gary Byrne, the team behind Custom Wood Designs, CWDH and CWD Displays. Our advice comes from building and running businesses, not only advising them.

Klaudia Byrne, Managing Director
Gary Byrne, Director

Who we are

Klaudia Byrne leads Applied Art. Her background is in applied art and interior architecture, and in building and running the Custom Wood Designs businesses from the ground up: products, shops, websites, catalogues and the systems behind them.

Gary Byrne runs the business side: operations, sourcing, suppliers and the day-to-day of making a company work.

Enquiries

Let's talk.

Tell us about your business and what you need. We reply within two working days.